Author, columnist and a specialist in consumer law, consumer rights and consumer safety issues, Pushpa Girimaji has effectively championed the cause of consumers through her weekly columns for the last 32 years.

She has authored a book on the consumer protection law and the consumer justice system, tiled , “Consumer Rights for everyone”(Penguin India), besides a monograph on the ineffectiveness of the various laws aimed at curbing misleading advertisements (“Misleading Advertisements and the consumer”-Indian Institute of Public Administration)

She has served on many expert committees, policy making bodies and organizations, including the first Advisory Committee of the Insurance Regulatory and Development Authority of India, executive committee of the Bureau of Indian Standards and the Board of Life Insurance Corporation..